The Archdiocese of Chicago is partnering with CCH once more to air a second round of commercials which will begin in less than 2 weeks! The Catholic New World reports below:
Next Catholics Come Home® effort begins Dec. 17 This year’s ads emphasize personal nature of faith rather than church history
The Archdiocese of Chicago will join the Joliet and Rockford dioceses once again to invite those who have left the Catholic Church to come home. This year, the invitation is more personal.
The three dioceses will again collaborate on a television advertising campaign starting in Advent. This time the centerpiece of the campaign, an ad called “Home,” and the ad called “Epic,” which ran last year, include video clips of people and scenes that will be familiar to Chicago- area Catholics, said Nancy Polacek, coordinator of Catholics Come Home® for the archdiocese.
Archbishop Gustavo Garcia-Siller, installed Nov. 23 in San Antonio, did the voice-over for the Spanish version of the Home ad when he was a Chicago auxiliary bishop, and a local Polish man voiced the Polish ad, Polacek said.
But just as important as the advertising campaign are personal invitations to church from practicing Catholics.
“Every person in every parish is on for an invitation,” Polacek said. “Father (Lou) Cameli says we are called to evangelize, but we don’t know what that means. It means connection.”
This year’s ads emphasize the personal nature of faith rather than the history of the church, Polacek said.
“We have this spiritual longing,” she said. “That’s what this ad (“Home”) appeals to.”
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